Pet Industry Trends + Insights
The pet industry is projected to grow from $320 billion today to almost $500 billion…
LPKNovember 8, 2024
NEWS + IDEAS
AI + Human Creativity: Threat or Advantage?
AI is breaking new ground in the branding and creative space, it’s sparking both excitement…
LPKNovember 6, 2024
Changing the Flow: Gen-Z’s Influence on Period Care
As Gen-Z becomes a dominant force in the marketplace, they’re challenging the period care industry…
Sam Hartman and Emily FlanneryNovember 1, 2024
Earning Gen Z’s Trust
Our cultural strategy experts and Gen Z guest speakers explore how brands can foster genuine…
LPKOctober 8, 2024
The Future of Pet
Exploring how pet brands can leverage emerging trends and strategic foresight to win with modern…
LPKSeptember 5, 2024
THE NEXT BIG THING: PERFORMANCE BEAUTY
How Athletes are Shaping the Future of Beauty This 45-minute virtual roundtable delved into the…
LPKAugust 29, 2024
Brands vs. Private Label: A Battle for Consumer Attention
The rule holds true: when the economy wavers, private label thrives. But as consumers reach…
Claire Keys PytlikAugust 26, 2024
Examining the Impact of GLP-1 Consumer Behavior
The way millions of consumers eat, exercise and monitor their health is undergoing major metamorphosis…
Valerie JacobsAugust 21, 2024
EPR Laws Are Disrupting CPG
Game-Changing EPR Laws Are About to Disrupt Packaging for Good Extended Producer Responsibility (EPR) legislation…
Dominick MortarottiAugust 14, 2024
The Modern Pet Parent is Fueling Innovation
In preparation for SUPERZOO, where brand and marketing leaders flock for North America’s largest gathering…
Cait HallumJuly 22, 2024
