LPK is a modern consultancy.
LPK applies insightful strategy and beautiful creativity to harness change—making momentum that grows brands and businesses.
We create future obsession.
It’s never been harder to keep current with evolving markets, channels and consumer behaviors. The old approaches to brand-building and marketing? They can’t keep pace with the rate of change.
Instead of focusing on what’s next for their business, we encourage clients to ask: what’s next for my consumer?
Whether you’re transforming your brand, innovating into new categories or searching for white space, we can help you grasp the nature and opportunity of consumer shifts, creating strategies that give your brand cultural relevance, kinetic appeal and market growth potential.
OUR STRENGTHS,
TO YOUR ADVANTAGE
HOW WE DO IT
Built different to do it different.
Deeply steeped.
We leave no unknowns—investigating category, competition, culture and consumer in full, and creating forward momentum by exploring, experimenting and connecting.
Bridging data + desire.
With precision, humanity and taste, we translate complexity into evocative creative solutions that match audience desires, driving brand growth and cultural resonance.
Future fluent.
As pioneers in trends + foresight, we create future obsession by noticing, navigating through, and harnessing change to anticipate and solve your consumer’s next problem—acting today to assure relevance tomorrow.
At it since 1983.
We can trace our roots back over 100 years, and we have been LPK for more than four decades. We’ve been at it since before “brand” was brand, later creating methodologies for brand strategy, trend forecasting, design and storytelling that have become the gold standard.
35
experts in brand strategy and creative expression
965
brands entrusted to us by our partners (and counting)
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subscribers to our thought leadership
A glimpse of our work.
Our latest thinking.
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