Navigating The Next Wave of GLP-1 Adoption
As GLP-1 adoption accelerates, learn how shifting perceptions of appetite and eating are reshaping food…
LPKFebruary 5, 2026
NEWS + IDEAS
Beauty Doesn’t Need More Proof. It Needs More Feeling.
Beauty Doesn’t Need More Proof. It Needs More Feeling.
Beauty Doesn’t Need More Proof. It Needs More Feeling.
What’s in Their Cart: Emerging Consumer Archetypes Across Beauty & Wellness
What’s in Their Cart: Emerging Consumer Archetypes Across Beauty & Wellness
What’s in Their Cart: Emerging Consumer Archetypes Across Beauty & Wellness
After Appetite: How GLP-1 Is Reshaping Desire
After Appetite: How GLP-1 Is Reshaping Desire
After Appetite: How GLP-1 Is Reshaping Desire
Why “More Human” Misses the Point
Why “More Human” Misses the Point
Why “More Human” Misses the Point
Microdosing Health: Emerging Wellness Trends in Food + Beverage
Microdosing Health: Emerging Wellness Trends in Food + Beverage
Microdosing Health: Emerging Wellness Trends in Food + Beverage
Packaging Design That Doesn’t Lose the Plot
The strongest brands aren’t choosing between creativity and consistency. They deliver both. As the pace…
Rebecca WilliamsDecember 11, 2025
The Limits of Brand
When growth slows or customers slip away, many executives reach for a familiar fix: refresh…
Caroline DunnOctober 22, 2025
The Future of CPG
This session explores the future outlook for CPG with a food and beverage focus, while…
LPKSeptember 26, 2025
Beyond Bold: Why Emotional Equity Drives Successful Brand Refreshes
The consumer-packaged goods (CPG) landscape has never been more crowded. Walk down any aisle or…
Carina SandovalSeptember 18, 2025
5 Rules for Building a Cult-Worthy Beverage Brand
Beverage brands today sit at the intersection of shifting consumer values, cultural fragmentation and accelerated…
Emily FlannerySeptember 16, 2025
Stop Trusting What Consumers Say, Watch What They Do
The pressure to move fast has never been greater. Generative AI, agile pipelines and real-time…
Caroline DunnAugust 28, 2025
5 Unexpected Signs You’re Ready for a Brand Refresh
The earliest signs of brand erosion are often the easiest to miss—and ignoring them could…
LPKAugust 6, 2025
Refresh with Relevance: Creating Brands that Cut Through
Refocus your brand to connect with today’s consumer—without losing your core.
LPKJuly 29, 2025
