Skip to main content

Align your brand with the primal desires of your consumer.

At LPK, we believe the most successful brands connect with their audience on a primal level, tapping into the hardwired desires that color preference and drive decision-making.
Leveraging the Reiss Model of Human Motivation, our Primal Brand Canvas helps you navigate the 16 desires, target the right ones, then hardwire your brand to resonate with deeper meaning.

Get the Desires  Canvas

"*" indicates required fields

I would like to…*
I consent to my submitted data being collected and stored by LPK. Review our privacy policy for more information on how we protect and manage submitted data.*
This field is for validation purposes and should be left unchanged.